Brisbane North
Client: Brisbane North PHN
Agency: Ogilvy Brisbane
WATERMARK CREATIVE
Producer: David Way
Lead 3D artist: Courtney Hopkinson
3D animation: Timo Lenton
Character Development:
Simon Shaw
David Follett
The client, Brisbane North PHN, is a
government health provider who was looking to reduce the amount of
unnecessary trips to hospital emergency department by directing their
target audience to online and over the phone alternatives.
Ogilvy
Brisbane reached out to Watermark Creative to create a distinct and
unique character to use across a range of collateral and media. From
print to social, ‘Cross’ suffered a number of injuries and aliments
displayed as glorious posters and animation.